The World Stage
A dynamic space for conversation about the future of global cities
Exhibition booths are often anonymous spaces, made from short-term construction materials that lead to additional waste after the exhibition. The Next City World Stage started with the idea that we could upend this typical exhibition booth process and program. The initiative began during our first collaboration with Proyecto NN in Medellin during WUF 7, and would continue with the same ethos in further iterations of the project. By using local materials and working with local builders and craftsmen for all construction, and then finding a way to reuse the exhibition’s elements and materials after the events were over, we found a way to craft a truly innovative approach to participating in events.
Underlying all iterations of the World Stage was the desire to create something completely different from the cold, sometimes clinical exhibition spaces often found at conventions and trade shows. Because so many people from all over the world attend such events, we wanted to create a dynamic space where artists, journalists, experts and the general public could interact, exchange information, tell stories, work and ultimately create a sense of community that would allow ideas to cross social, economic and political boundaries in a way that typically was not possible.
There were three iterations of the Next City World Stage, each taking on its own unique visual language and characteristics.